What Counts That You’re Not Counting?

In a world driven by data, we often rely on numbers to gauge success, yet we may be measuring the wrong things. The adage “what gets measured, gets done” holds truth, but what if our focus is misplaced? Peter Drucker reminds us that management is about efficiency, while leadership is about direction—doing the right things. So, what truly matters that we’re overlooking?

Traditional metrics like balance sheets and P&Ls are crucial, but they don’t capture the essence of employee commitment, customer loyalty, or leadership credibility. As Tony Robbins notes, setting goals turns the invisible into the visible. But are we setting the right goals?

Reflect on your priorities. In business, consider innovation, bureaucracy, leadership standards, employee engagement, and supplier relationships. Personally, evaluate mindset, values, and life balance. Einstein wisely said, “Not everything that counts can be counted,” highlighting that intangibles like creativity and happiness are invaluable yet hard to quantify.

Prioritizing these elements isn’t about ignoring numbers but recognizing their impact. As the saying goes, “If it’s a priority, you’ll find a way.” So, what truly counts in your life and business that you’re not counting?

Explore more on this in Frank Sonnenberg’s book, BECOME: Unleash the Power of Moral Character. Let us know your thoughts or share this insight with someone who might benefit.


Follow Frank on Facebook, LinkedIn, Pinterest, and Instagram for more wisdom on leadership, values, and personal growth.

Mr Tactition
Self Taught Software Developer And Entreprenuer

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